L’Italian Travel Blogger Association (Aitb) It is a network that promotes the ethics and professionalism of the travel blogger. Unique in the national scene, it is a non -profit association that from 2015 The dual objective is proposed to consolidate and develop the technical skills of its associates through training courses and place themselves as an interlocutor of the bodies and operators of tourism for the promotion and enhancement of a destination.

Aitb's characterizing and essential element is the adoption of an ethical code (The first and unique in Italy) based on the principles and values ​​of independence, responsibility, respect, honesty and accuracy and a regulation of transparency that defines the various ways of external collaborations in compliance with the reader and current rules.